Admirals Set Sims as Play-by-Play Broadcaster
November 7, 2005 - American Hockey League (AHL)
Milwaukee Admirals News Release
Milwaukee, WI-Milwaukee Admirals President Jon Greenberg announced today that the team has hired Aaron Sims as the play-by-play broadcaster for the team. Sims has filled in as the Admirals broadcaster on an interim basis since Kyle Schultz passed away suddenly on October 22.
Sims will give Admirals fans his descriptions of all the action for the remaining regular season games as well as all AHL Calder Cup Playoff contests. In addition to his duties as play-by-play man, Sims will contribute to "Admirals Center Ice," a one hour hockey show that airs every Tuesday night from 6-7 pm on Milwaukee's ESPN Radio 1510 Days/1290 Nights.
"We are excited to have an announcer of Aaron's caliber join our organization, especially under difficult circumstances," said Greenberg. "We know that Aaron will continue the Admirals tradition of outstanding play-by-play broadcasters."
A native of Minnesota, Sims brings extensive hockey play-by-play and radio experience to the Admirals. Most recently he has been the broadcaster for the University of Wisconsin Badger Hockey Team on Wisconsin Public Television, a position he has held for the previous two seasons. In addition, Sims has done the play-by-play for high school hockey in LaCrosse, WI and Winona, MN.
Sims got his start in broadcasting at KQAL-FM in Winona, MN from 1993 to 1997 where he served as a sports and news anchor and, starting in 1995, as program director. From Winona, Sims moved on to WKBH-AM in LaCrosse as the program director of the all-sports station before being promoted to operations manager of three different stations, WKBH-AM/FM, and WFBZ in February of 1998.
After his time in LaCrosse, Sims took a job with WIBA-AM and WTSO-AM radio in Madison where he served as a sports reporter for both stations and the co-host of the afternoon drive program on WTSO. While in Madison, the Winona State University alum did play-by-play work for the University of Wisconsin women's basketball team as well as the Madison Mallards, a member of the Northwoods Baseball League.
Milwaukee is back in action Tuesday, November 8 when they travel to Des Moines to take on the Iowa Stars. The next Admirals home game is next Friday, November 11 versus the same Stars team at the Bradley Center. Puck drop is set for 7:00 pm. For tickets fans can fall Ticketmaster at (414) 276-4545 or log on to www.milwaukeeadmirals.com and click on the ticket button.
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