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Legends, CoServ to Honor First Responders

November 13, 2019 - NBA G League (G League) - Texas Legends News Release

FRISCO, TX - The Texas Legends have partnered with CoServ to honor the true legends of our community with a "First Responder of the Night".

CoServ has been serving the North Dallas area for more than 80 years and has strong roots in the community thanks to their numerous outreach efforts. The community-focused, regional co-op has partnered with the Legends since the first season, and going into their tenth anniversary the two looked to expand their partnership. This year's partnership focuses on giving back to those who put their lives on the line every day for our safety.

"CoServ is a strong part of this community and has been a huge part of building the Legends brand in this area," said Legends President and General Manager Malcolm Farmer. "Our partnership is more than numbers or activations, it's about family.

"As a family, we're joining with CoServ to celebrate our heroes- the first responders who give their lives in service to us."

The First Responder of the Night will be selected by the Legends and CoServ. To nominate a hero visit

"We aim to show our appreciation year-round, but we're excited to bring our fans into it 24 times this year."

The Legends will play two games on the road before returning home to host the Stockton Kings Nov. 20th at 7pm. For tickets or information call 214-469-0822 or visit

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