Fleming Lifts Swamp Rabbits to Overtime Win
February 13, 2016 - ECHL (ECHL)
Greenville Swamp Rabbits News Release
The Greenville Road Warriors are excited to announce that they will now be known as the Greenville Swamp Rabbits. TeamScheduleTickets MEDIA RELEASE Alan Fuehring - Broadcaster & Media Relations ManagerOffice: 864.250.4851 - AFuehring@swamprabbits.com Greenville Road Warriors Rebrand to Swamp Rabbits Team to build stronger ties with the Greenville community Greenville, S.C. - The Greenville Road Warriors are excited to announce that they will now be known as the Greenville Swamp Rabbits.
The Road Warriors came to Greenville in 2010 and were purchased by current owner, Fred Festa, chairman & CEO of W.R. Grace and Co., in 2012. Since their arrival, the team has been embraced by the Greenville community, making the rebranding a logical transition for the team. After signing a new five year lease with the Bon Secours Wellness Arena in March 2015, the timing was ideal to strengthen the team's ties to Greenville and the surrounding communities. The Swamp Rabbits represent a piece of Greenville history that not only pays homage to the legacy of the historic train line, but also provides a brand that better appeals to fans of all ages.
First known as the Carolina, Knoxville and Western line, and later becoming the Greenville and Northern railroad, the intent of the railroad was to connect Greenville with the rich coal fields of Tennessee, providing the Carolinas with a direct line over the mountains and access to cheaper coal. The railroad received its nickname, the "Swamp Rabbit" by locals who would use the freight train as a means of transportation to picnic in northern Greenville County. Completion of the rail line proved to be more of a financial commitment than expected, leaving the project at a halt near the foot of the Blue Ridge Mountains. Today you can find this railroad marker located beside the "Swamp Rabbit" Pedestrian Bridge, which crosses over the Reedy River just off of South Main Street.
"After much thought and consideration, we determined that we wanted our new identity to honor a piece of Greenville's history while also being relevant within the community today" said Fred Festa, owner of the Swamp Rabbits. "Several factors were taken into account when deciding on what that representation would be. Ultimately, we selected the Swamp Rabbits because the name holds dear to a variety of residents, businesses, popular recreational areas and the historic landmark, the Swamp Rabbit railroad, dating back the 1920s in Greenville."
"To be able to embody a part of Greenville's past and present via the team's identity is an incredible feeling," said Chris Lewis, general manager of the Greenville Swamp Rabbits. "We think the Swamp Rabbits will symbolize the competitive spirit of our players and the vibrancy of the community on the ice and off. We want our brand to best reflect what a night out at a hockey game is all about, which is fun and excitement for the entire community."
On Friday, October 23rd at 7:00pm, the Swamp Rabbits will face off against the South Carolina Stingrays in the season's first home game. Season ticket packages are on sale for the 2015-16 season and are available for purchase on the team's website, http://www.swamprabbits.com/
ECHL Stories from February 13, 2016
- Admirals Earn Point, Fall in Overtime to Swamp Rabbits - Norfolk Admirals
- Shootout Shutout- Idaho Sweeps Home-And-Home with Utah - Idaho Steelheads
- Power Play Pushes Mallards To Overtime Win - Tulsa Oilers
- Royals Tap into the Power of Pink to Knock off Adirondack - Reading Royals
- Rush Fall in Colorado - Rapid City Rush
- Fleming Lifts Swamp Rabbits to Overtime Win - Greenville Swamp Rabbits
- Saunders Notches First Shutout of Season - Colorado Eagles
- Fuel Rally Late, Fall in Missouri - Indy Fuel
- Solar Bears Use Third Period Rally to Double up Gladiators 4-2 - Orlando Solar Bears
- Stingrays Take Penalty-Filled Contest 4-1 in Wichita - Wichita Thunder
- Stingrays Sweep Weekend in Wichita with 4-1 Win over Thunder - South Carolina Stingrays
- Mallards Rally for Wild O.T. Win in Tulsa - Quad City Mallards
- K-Wings and Komets Close Another Annual Chapter in Rivalry - Kalamazoo Wings
- Everblades Tame Jackals in 4-2 Win - Florida Everblades
- Iles Perfect as Cyclones Win Third Straight - Cincinnati Cyclones
- Beast Drop Rematch to Walleye - Brampton Beast
- Cyclones Snap IceMen Winning Streak in Cincinnati - Evansville IceMen
- Toledo Declaws Beast in a 6-1 Win - Toledo Walleye
- Solar Bears Score Three in the Third to Defeat Atlanta 4-2 - Atlanta Gladiators
- Allan McPherson Heads to Rochester - Elmira Jackals
- Foster Recalled from Solar Bears to Marlies - Orlando Solar Bears
- ECHL Transactions - February 13 - ECHL
- Preview: Swamp Rabbits Return Home to Face Admirals Tonight - Greenville Swamp Rabbits
- Game Notes: vs Evansville - Cincinnati Cyclones
- Oilers Host Mallards Tonight: Preview - Tulsa Oilers
- Game Preview: South Carolina at Wichita, 8:05 p.m. - South Carolina Stingrays
- Elmira and Florida Finish Season Series in Saturday Showdown - Elmira Jackals
- Military Appreciation Night Raises over $30,000 for America's Mighty Warriors - South Carolina Stingrays
- ECHL Today - February 13 - ECHL
- Mallards Game Day - Quad City Mallards
- Veideman's Two-Goal Night Lifts Eagles to 5-3 Win over Rush - Colorado Eagles
- Americans Even the Series with the Aces After 6-2 Win - Allen Americans
- Allen Bounces Back for 6-2 Win over Aces Friday - Alaska Aces
- Jackals Stunned by Florida in Shootout, 2-1 - Elmira Jackals
- Mavericks Edge Fuel 4-3 at Home - Kansas City Mavericks
- Reading Tops Admirals with Two Third-Period Goals - Norfolk Admirals
- Rush Fall on Pink at the Rink - Rapid City Rush
The opinions expressed in this release are those of the organization issuing it, and do not necessarily reflect the thoughts or opinions of OurSports Central or its staff.
