SCA Promotions Partners With Minor League Baseball
May 5, 2010 - Pacific Coast League (PCL1) News Release
ST. PETERSBURG, Fla.--SCA Promotions and Minor League Baseballâ=84¢ today announced a 2-year agreement establishing SCA Promotions Sports as a preferred partner of Minor League Baseball. The agreement between SCA and Minor League Baseball marks a robust commitment by SCA Promotions to be a promotional partner to Minor League Baseball's 160 clubs that are members of its domestic-based leagues, as well as serve as patron to its annual Baseball Trade Showâ=84¢ in Las Vegas and The Baseball Winter Meetingsâ=84¢ in Dallas next year.
Minor League Baseball is the governing body for all professional baseball teams in five countries that are affiliated with Major League Baseball through their farm systems. The organization consists of 20 leagues and over 250 clubs in large, medium and small towns, as well as the suburbs of major cities, across the U.S, Canada, Mexico, the Dominican Republic and Venezuela.
"SCA is pleased to announce this partnership with Minor League Baseball," VP Sales, Lisa Lantz said. "This is another important step toward our goal of being a reputable promotional resource to the teams every season."
"We are pleased to enter into this partnership with SCA Promotions," said John Cook, senior vice president business operations for Minor League Baseball. "They have a great track record for providing fun and exciting ballpark promotions that enhance the fan experience at our ballparks."
"The new partnership should continue our growth and exposure in professional sports, especially baseball, that has a long season with terrific opportunities for exciting content," stated Carla Rosenberg, Sports Marketing Director of SCA. "Our model is unique and will continue the tradition of providing fans with an interactive atmosphere to enjoy baseball."
As part of the agreement, SCA Promotions will serve as Pool Party Sponsor at the annual MiLB Promotional Seminar in September in Las Vegas, along with co-sponsoring the Baseball Winter Meetings Opening Night at the Tradeshow in Dallas in 2011.
SCA is an international marketing services firm specializing in Promotion Risk Coverage and Technology Solutions for Sweepstakes and Games. SCA is the world's leading provider of promotional risk coverage for promotions, contests, games, bonding, and over-redemption coverage, and has helped thousands of promotion sponsors with hole-in-one events, sports and media contests, sales and contest rules.
SCA partners with advertising agencies, big brands, and other ROI-minded clients to implement the most effective, highest-return promotions, sweepstakes, games, and contests in the industry. SCA offers an entire suite of classic promotions and cutting-edge digital promotions from which to choose, each proven through years of successful implementation to meet or exceed client marketing objectives.
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