Royals Invest to Enhance Ballpark Atmosphere
April 10, 2007 - Pacific Coast League (PCL1)
Omaha Storm Chasers News Release
OMAHA, NE - Fans who attend the Omaha Royals home opener this Friday night at Rosenblatt Stadium will be experiencing a more intimate atmosphere. Seat covers have been installed, covering all of the outfield bleacher seats, as well as the seats on the first base and third base wings of the grandstand. Also, in the middle of the grandstand, the upper rows of Sections F-M will be roped off.
The enhancements will result in a reconfigured Rosenblatt Stadium for most Royals home games, with a seating capacity of 9,441. The stadium seating will be expanded to its full 24,000 seat capacity for the annual July 3rd Omaha World-Herald Independence Day celebration.
Prominent Omaha-based companies will have advertisements displayed on several of the larger seat covers in the outfield bleachers. Besides the advertisements, the seat covers also feature promotional information, pennants from Omaha's four championship teams (1969, 1970, 1978 and 1990) and the Royals new 2007 logo. That logo includes the team's "Fun For Everyone" slogan and notes that the 2007 season is being presented by Werner Enterprises, Inc. The presenting sponsorship, announced in February, is the first of its kind in the team's 39-year history.
"Minor league baseball has evolved into a new game, one that has recognized the value of the fan experience as being of paramount importance," said Alan Stein, President of the Omaha Royals. "We believe that reducing the size of Rosenblatt for Royals games will help create the more intimate feeling that fans are experiencing all around the country when they attend minor league baseball games. In addition to that, we were able to create a beautiful, colorful new palate in historic Rosenblatt that can be used to support our great sponsors and help inform our fans of the wonderful promotions we have in store for them this season," added Stein.
The Royals also recently completed installation of a wireless camera system at the 'Blatt, which will allow for a heightened level of fan interaction on the ballpark's closed circuit TV system and on the video board in left field. The new system will allow camera operators to roam throughout the stadium.
Additionally, improvements have occurred in concessions. Most food stands at Rosenblatt Stadium will accept credit cards during the upcoming season. Other improvements that fans may notice at Rosenblatt include: upgraded restrooms, new flags and pennants in the front plaza and an enhanced Royals memorabilia collection in the Stadium View Club.
The Royals open their 2007 Pacific Coast League home schedule at Rosenblatt Stadium this Friday, April 13th at 7:05 p.m., taking on the Albuquerque Isotopes.
Pacific Coast League Stories from April 10, 2007
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