Toyota eHawkey Fan Challenge Announced
May 27, 2021 - Western Hockey League (WHL)
Portland Winterhawks News Release
PORTLAND, Ore. - The Portland Winterhawks are proud to announce our first eSports venture with the inaugural Toyota eHawkey Fan Challenge. The interactive and entertaining event will pit lucky fans against Winterhawks players as they go head-to-head in a game of EA Sports' NHL 21.
The Winterhawks will launch their first two eSports gaming events on June 10th and June 24th, allowing fans on both Xbox One and Playstation 4 or 5 consoles to enter online for a chance to participate. Fans can enter to be selected by completing the form at winterhawks.com/ehawkey. One winner will be selected to participate in each gaming event. Each participant will receive an autographed puck from Toyota signed by the Winterhawk player they compete against.
In addition, Winterhawks fans will be able to watch the Toyota eHawkey Fan Challenge games online as they would a "real" Winterhawks game! The Winterhawks have partnered with veeZion to broadcast the events live on the team's official Facebook page and on the team's Twitch streaming channel (www.twitch.tv/whlwinterhawks). Winterhawks play-by-play voice Nick Marek will provide in-game commentary as well as interviews with both the fan and the Winterhawks players. VeeZion helped produce the successful CHL Memorial eCup tournament last year and is a leading producer of eSports events for EA NHL video games and other sports.
"The Toyota eHawkey Fan Challenge is the first time that the Winterhawks have invited fans to participate against our players in an online game" said Winterhawks Vice President Rich Franklin. "The eSports audience is growing rapidly, both amongst gamers and viewers, and we are excited to partner with Toyota on this new venture."
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