National Lacrosse League Signs Activision Value to produce NLL video game
February 15, 2005 - National Lacrosse League (NLL) News Release
Activision Value Publishing, a wholly-owned subsidiary of Activision, Inc., today announced that it has signed an agreement with the National Lacrosse League⢠(NLL), to develop and distribute video games based on the hard- hitting, action-packed game of the NLL, North America's professional indoor lacrosse league. The agreement grants Activision Value the worldwide, exclusive rights to publish games for the PC, console, handheld and wireless platforms.
In its 18th season of professional indoor lacrosse, the NLL consists of ten teams across the U.S. and Canada with average attendance of more than 10,000 fans per game over the 2004 and 2005 seasons. The 2005 season started on January 1st and continues until May 14th. NBC Sports will air the NLL 2005 All-Star Game live on Saturday, February 26th at 2pm Eastern, and the NLL Champion's Cup Final live on May 14th at 3:30pm Eastern.
"We are very excited to be partnering with The National Lacrosse League," states Dave Oxford, General Manager, Activision Value Publishing, Inc. "The NLL has created a spectator-friendly sport that delivers high intensity hockey-meets-basketball-and-football product that we feel will make for an incredible gaming experience."
"We are pleased to form this partnership with Activision Value," said NLL Commissioner Jim Jennings. "Professional indoor lacrosse is an exciting game that will make for an exciting video game. Activision Value is the right company to produce and market the video game of the National Lacrosse League."
About Activision Value Publishing, Inc.
Headquartered in Minneapolis, MN, Activision Value Publishing, Inc., is a wholly owned subsidiary of Activision, Inc. (Nasdaq: ATVI). The company specializes in developing interactive entertainment software for the PC systems and all other video game platforms worldwide. For more information about Activision Value Publishing, visit the company's web site at www.activisionvalue.com or www.activision.com.
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National Lacrosse League Stories from February 15, 2005
- Anaheim Storm Assistant Captains Casey Powell and Chris Seller Named to West Division All-Star Team - Anaheim Storm
- National Lacrosse League Signs Activision Value to produce NLL video game - NLL
- Two Knighthawks added to NLL Eastern Division All-Star team - Rochester Knighthawks
- Nash, Prout added to West All-Star team - Colorado Mammoth
- Two Arizona Sting Players Named To NLL All-Star Game - Arizona Sting
- Coach Sanderson, Veltman and Doyle to Join Manning and Clark at All-Star Game - Toronto Rock
- Couling, Steenhuis and Teat join Tavares on Eastern Division All-Star team - Buffalo Bandits
- Three Wings Selected To 2005 NLL All-Star Team - Philadelphia Wings
- Minnesota Swarm's Craig Conn and Ryan Cousins Named To East Division All-Star Team - Minnesota Swarm
- Mouradian, Rosyski and Boyle To Represent Stealth In All-Star Game - San Jose Stealth
- NLL All-Star Game Reserves announced - NLL
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