Boise Pro Soccer to Reveal New Club Identity at Public Event this Friday
USL1 Athletic Club Boise

Boise Pro Soccer to Reveal New Club Identity at Public Event this Friday

Published on June 25, 2025 under United Soccer League One (USL1)
Athletic Club Boise News Release


Boise's professional soccer club will reveal its new name, crest, and brand identity at a high-energy public event this Friday night. Expect a bold new look, fan-first activations, and a celebration of professional soccer in the Treasure Valley.

WHEN:

Friday, June 27 at 7 p.m. | Brand Reveal at 9 p.m.

WHERE:

Expo Idaho - Les Bois Park Grounds, 5610 N. Glenwood St., Garden City, ID 83714

WHO:

Open to all fans, media, and the public

WHAT TO EXPECT:

Brand and crest reveal

Exclusive merch available on-site

Food trucks, beer garden, kids' games, and family-friendly activities

3,000+ fans already RSVP'd

QUOTE FROM BRAD STITH, CEO and Co-founder of Boise Pro Soccer:

"This is a special moment for Boise. We've been working a long time to build something that reflects the Treasure Valley's energy, grit, and love of the game. We can't wait to finally share it with our Idaho community."

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