Sports San Diego Announce Official Partnership with GOVX
Published on November 22, 2023 under Indoor Football League (IFL)
San Diego Strike Force News Release
San Diego, CA - Sports San Diego is honored to announce an Official Partnership with GOVX, the online shopping platform exclusively for current and former U.S. military service members, first responders, emergency medical professionals, and other government personnel, to form the inaugural Hometown Heroes Initiative.
Set to be a part of the in-game DIRECTV Holiday Bowl and Rady Children's Invitational experiences, the initiative will feature GOVX as the presenting sponsor of the DIRECTV Holiday Bowl pre-game show and festivities, including the national anthem, American flag unfurling, and Hometown Heroes military tribute.
Additionally, the Hometown Heroes Initiative will provide 250 tickets to San Diego-based active-duty military servicemembers for the DIRECTV Holiday Bowl, plus 100 free tickets to the Rady Children's Invitational that includes a Thanksgiving Day brunch.
"With a long history of supporting premiere live sports and those who serve, San Diego represents the ideal setting for both the DIRECTV Holiday Bowl and the Rady Children's Invitational," said Alan Cole, GOVX CEO. "With the advent of the Hometown Heroes Initiative, we're proud that GOVX can help lead the way in recognizing our heroes both here in our hometown and on a national stage."
On behalf of their community of over 7.5M members, GOVX will also act as the Official Discount Provider for both events, providing access to a limited number of tickets at exclusive savings to qualified members.
"We are so grateful to GOVX for their partnership of Sports San Diego's Hometown Heroes program," said Mark Neville, Sports San Diego's CEO. "This initiative would not have gotten off the ground without their support. We can't wait to join arms with GOVX and other partners like National University and welcome our servicemembers to the Rady Children's Invitational on Thanksgiving Day and the DIRECTV Holiday Bowl next month."
The partnership also extends to the Port of San Diego Holiday Bowl Parade presented by Kaiser Permanente on Wednesday, December 27, where GOVX will serve as a Division Sponsor in alignment with parade entries from the San Diego military community.
National University, a veteran-founded nonprofit, is a supporting sponsor of the new Hometown Heroes initiative. National University has been dedicated to meeting the needs of hard-working adults by providing accessible, affordable higher education opportunities since 1971. As one of the nation's largest private nonprofit universities, NU offers over 190+ online and on-campus programs. NU serves 50,000 degree-seeking students and 80,000 workforce and professional development students annually, and the university has 230,000 alumni around the globe.
"We are so pleased to be partnering with Sports San Diego in support of this exciting tournament," said Dr. Mark D. Milliron, president and CEO of National University. "Events like this one not only help tie our community together and strengthen our economy, the hard work and dedication of the athletes reflects the remarkable effort put in by our students. As working professionals, parents, members of the military, and other non-traditional learners, our students overcome many challenges to succeed in getting the education they need to improve their lives and contribute to their communities."
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