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OL Reign Inks Gatorade Partnership

April 30, 2021 - National Women's Soccer League (NWSL) - OL Reign News Release

TACOMA, WA - OL Reign today announced a partnership with Gatorade that will make the iconic sports performance brand the official isotonic beverage of the club beginning with its 2021 NWSL regular season campaign.

Gatorade, backed by more than 35 years of science, dedicated to providing athletes with the most innovative hydration and sports fuel products, will provide the OL Reign and OL Reign Academy with the sports fuel products and equipment needed to help athletes achieve their top performance and recovery.

"We are extremely proud and excited to partner with Gatorade," said OL Reign CEO Bill Predmore. "Their decades-long commitment to developing products that improve the performance of athletes and teams make them the perfect partner for our club."

Gatorade is a longtime supporter of women's sports in the United States, aiming to help progress growth and increase accessibility of women's sports in communities across the country. Gatorade's commitment to women's soccer began in 1999 when they signed United States Women's National Team icon Mia Hamm as their first female athlete endorser and continues today with their support of partnerships for women sports teams across the country including organizations like the Women's Sports Foundation.

"Fostering a world where female athletes feel supported and encouraged to pursue sports is a top priority for us," said Claudia Calderon, vice president of marketing, PepsiCo Beverages North America - West Division. "This partnership allows us to directly impact the women who play for OL Reign and hopefully inspire others."

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