Coca-Cola Consolidated Signs on to Sponsor Independence for 2016
March 3, 2016 - United Soccer League Championship (USL)
Charlotte Independence News Release
CHARLOTTE, NC - Queen City Soccer Club LLC today announced that Coca-Cola Consolidated has signed on as an official team sponsor of the Charlotte Independence through the 2016 season.
Per the agreement, Coca-Cola Consolidated will be granted venue exclusivity at Ramblewood Stadium for concessions. Products will include Coca-Cola, Diet Coke, Sprite, Dasani Water and POWERADE. Coca-Cola becomes the Official Soft Drink of the Charlotte Independence, while POWERADE becomes the Official Sports Drink of the Charlotte Independence.
Additional partnership elements include stadium signage, in-store activation, POS displays, co-branded packaging, promotional items, print and digital advertisements, PA announcements, social media and hospitality. Coca-Cola Consolidated employees and customers also will receive an exclusive discount on Independence tickets.
"We are pleased to welcome Coca-Cola Consolidated to the team as an official sponsor," said Independence Chief Revenue Officer Wade Leaphart. "Coca-Cola and POWERADE are international brands and great products. Having corporate partners such as Consolidated provides us with crucial marketing support and is key to our success, on and off the field. Our mutual goal is a long-term partnership with big aspirations for the Independence."
Coca-Cola Consolidated is the sixth new sponsor the Independence has added since the start of the offseason. The club's 2016 season will kick off at Charlotte's Ramblewood Stadium on Saturday, March 26, with a 7:00pm match against Louisville City FC. Tickets are available at www.charlotteindependence.com/tickets or by calling 704-206-1515.
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