Calvillo joins forces with Big Brothers Big Sisters of Greater Montreal
Published on February 7, 2004 under Canadian Football League (CFL)
Montreal Alouettes News Release
Montreal, February 7, 2004 - The CFL's Most Outstanding Player and Montreal Alouettes All-Star quarterback, Anthony Calvillo, announced today that he has become the official spokesperson for Big Brothers Big Sisters of Greater Montreal.
As spokesperson for BBBS of Greater Montreal, Calvillo invites the public to join him in supporting this important cause by volunteering their time. His affiliation will involve helping children in need of a role model for kids primarily coming from single parent families. Anthony will be featured in the organization's advertising campaign and will also attend various fundraising activities.
"Big Brothers and Big Sisters volunteers give their time to children in need of a role model in their life. I strongly encourage everyone to help our youth reach their potential by getting involved, " said Anthony Calvillo.
"It is a great honour to have Anthony by our side as a spokesperson for the organisation. Not only is he a great athlete but also a strong role model for our kids and volunteers, he will help us pursue our mission in helping kids," explained Kiki Dranias, Communications and Marketing Director for BBBSMTL.
In addition to his involvement with BBBSMTL, Calvillo is also involved in various community programs such as Reaching Out to Children and the Junior Alouettes Football Camps.
The Big Brother and Big Sister movement is recognized as one of the pioneer mentoring programs. The international organization has been making a difference in the lives of young people since 1903, providing a friend and a role model where one is needed. The Montreal Association opened its doors in 1975, and since then, has matched over 3000 children with responsible volunteering adults. The youngsters come from various and different backgrounds. Youths benefiting from the services prove a 20% higher than average high school graduating rate. Mentor relationships help improve a youngster's self-esteem and create a higher level of confidence, also aiding to form better family ties.
Canadian Football League Stories from February 7, 2004
- Calvillo joins forces with Big Brothers Big Sisters of Greater Montreal - Montreal Alouettes
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