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OHL Erie Otters

Erie Otters Sign Deal with Imagination Park to Bring Augmented Reality Experiences to Fan Base

July 31, 2019 - Ontario Hockey League (OHL)
Erie Otters News Release


Vancouver, CANADA and Erie, PA - Imagination Park Technologies Inc. (CSE: IP) (OTC: IPNFF), the company bringing augmented reality (AR) experiences to consumers and sports fans globally, today announced that the Erie Otters, the 2002 & 2017 Ontario Hockey League Champions, have signed a deal that will bring augmented reality experiences to the Erie Insurance Arena and the city of Erie, Pennsylvania. The Erie Otters will be among the first Ontario Hockey League teams to utilize AR for fan engagement on their iOS or Android mobile devices.

"We're thrilled to partner with Imagination Park Technologies to explore the emerging technology of augmented reality that will allow us to bring new, creative, and fun fan experiences to Erie Otters games this fall. This partnership not only allows us to enhance our gameday interactions with our loyal fanbase through AR but will create exciting new opportunities for our sponsors and community partners to engage with Otters fans," said Jaime Cieszynski, Director of Business Operations of the Erie Otters.

Alen Paul Silverrstieen, CEO of Imagination Park stated "We are excited to have our first hat trick - three professional sports team in the same city. The Erie Seawolves, Erie Bayhawks and Erie Otters all will be leveraging AR for fan engagement with 3D holograms of their mascots and players. Being a Canadian Company, we are honored and proud to be working with the Erie Otters where Connor McDavid played 2014 - 2015."

The Imagination Park platform requires absolutely no programming or even technical ability to design, manage or implement highly sophisticated AR campaigns. The team can utilize their library of images or videos appear on the mobile device as holograms, coupons, video highlights and more. The Otters plan to include Pokémon Go-like scavenger hunts at Erie Insurance Arena where fans can collect digital collectibles with the chance to win prizes including game tickets and Otters gear.

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Ontario Hockey League Stories from July 31, 2019


The opinions expressed in this release are those of the organization issuing it, and do not necessarily reflect the thoughts or opinions of OurSports Central or its staff.

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