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ECHL Colorado Eagles

Eagles Receive ECHL Marketing Award of Excellence

June 30, 2015 - ECHL (ECHL)
Colorado Eagles News Release


PRINCETON, N.J. - The Colorado Eagles have been named the 2014-15 recipient of the ECHL Award of Excellence for Marketing. The award recognizes the ECHL team that executes a well-rounded marketing, sponsorship and advertising campaign with consideration given to sponsorship sales, advertising, marketing campaign and promotions.

The other finalists were the Idaho Steelheads, Orlando Solar Bears and Toledo Walleye.

The Eagles utilized a variety of marketing channels to promote ticket sales, promotions and community involvement including grassroots, social media and a branded marketing campaign titled "I am an Eagles FANatic." The team distributed over 60,000 pocket schedules and 200 posters to area businesses as well as distribution at local parades, festivals and over 100 community appearances. The Eagles also implemented a re-targeting campaign to reach those fans that have specifically visited team website and developed several unique promotions to create team awareness, drive ticket sales and promote corporate partners.

The Eagles were also a finalist for Ticket Department of the Year, while Kevin McGlue was named a finalist for Media Relations Director of the Year.

Season tickets for the 2015-16 season are on-sale now and can be reserved with a $50 deposit per seat by calling the Eagles ticket office at 970-686-SHOT (7468).

The 2015-16 regular season home schedule kicks off on Friday, October 16th when the Eagles host the Utah Grizzlies. A complete schedule can be found at www.ColoradoEagles.com.




ECHL Stories from June 30, 2015


The opinions expressed in this release are those of the organization issuing it, and do not necessarily reflect the thoughts or opinions of OurSports Central or its staff.

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