Colorado Receives ECHL Marketing Award of Excellence
June 30, 2015 - ECHL (ECHL) News Release
PRINCETON, N.J. - The ECHL announced on Tuesday that the Colorado Eagles are the 2014-15 recipient of the ECHL Award of Excellence for Marketing.
The award recognizes the ECHL team that executes a well-rounded marketing, sponsorship and advertising campaign with consideration given to sponsorship sales, advertising, marketing campaign and promotions.
The other finalists were the Idaho Steelheads, Orlando Solar Bears and Toledo Walleye.
The Eagles utilized a variety of marketing channels to promote ticket sales, promotions and community involvement including grassroots, social media and a branded marketing campaign titled "I am an Eagles FANatic." The team distributed over 60,000 pocket schedules and 200 posters to area businesses as well as distribution at local parades, festivals and over 100 community appearances. The Eagles also implemented a re-targeting campaign to reach those fans that have specifically visited team website and developed several unique promotions to create team awareness, drive ticket sales and promote corporate partners.
ECHL Marketing Award Of Excellence
YEAR WINNER TEAM
2015 Colorado Eagles
2014 Bakersfield Condors
2013 Toledo Walleye
2012 Gwinnett Gladiators
2011 Cincinnati Cyclones
2010 Bakersfield Condors
2009 Alaska Aces
2008 Charlotte Checkers
Bakersfield Condors
2007 Charlotte Checkers
Alaska Aces
2006 San Diego Gulls
2005 George Sandoval Alaska Aces
2004 Eric Trapp and John Cunningham Idaho Steelheads
2003 Bart Rogers and Mike Nelson Peoria Rivermen
2002 Mark Miller Florida Everblades
2001 Rich Lisk Trenton Titans
2000 Bart Rogers Peoria Rivermen
1999 Pat Pylypuik Toledo Storm
1998 Neil Hoyt Pensacola IcePilots
1997 Belinda Wiggins Richmond Renegades
ECHL Stories from June 30, 2015
- Nikiforov Rejoins Mallards; Nelson Returns for Second Season - Quad City Mallards
- Ben Simon Named Assistant Coach of Red Wings' Top Affiliate - Cincinnati Cyclones
- 3-On-3 Overtime Coming to ECHL - Adirondack Thunder
- Ralph, Steelheads Add First Player to Training-Camp Roster - Idaho Steelheads
- Eagles Receive ECHL Marketing Award of Excellence - Colorado Eagles
- Anthony Noreen Named Solar Bears Head Coach - Orlando Solar Bears
- Colorado Receives ECHL Marketing Award of Excellence - ECHL
- Royals Agree to Terms with Defenseman Jordan Heywood - Reading Royals
- Fort Wayne's Bailey Receives Award of Excellence for Media Relations - ECHL
The opinions expressed in this release are those of the organization issuing it, and do not necessarily reflect the thoughts or opinions of OurSports Central or its staff.
