CHL Mississippi RiverKings

RiverKings assist Ronald McDonald House in community fundraiser

September 11, 2008 - Central Hockey League (CHL)
Mississippi RiverKings News Release


MEMPHIS- AutoZone Park was full of smiling faces when Schnuck's presented the 14th Annual Big Scoop Ice Cream Festival benefiting Ronald McDonald House Charities of Memphis. Mississippi RiverKings mascot Sheldon was right in the midst, meeting and greeting families alongside other local personalities and vendors.

This year's Big Scoop featured vendor booths with something for everyone and a variety of games and prizes for all children big and small. Patrons enjoyed live music and performances by The Summers band and the Watoto de Afrika Dance Group, participated in an ice cream feeding contest, and strolled the concourse of the park while sampling Blue Bell Ice Cream, Starbucks, Smoothie King, and more.

Sheldon, along with other costumed characters, provided a friendly face among the crowd, especially for RiverKings fans like Brian Shainberg. "I've been a fan from the very beginning," Shainberg said after giving Sheldon a big high-five.

Caron Byrd, executive director of Ronald McDonald House Charities of Memphis, was also excited to have the RiverKings present at such an important community event.

"We wanted to involve the community, and I think it's a great opportunity to show how we all work together for great causes. The RiverKings have always been willing to support what the Ronald McDonald House does for kids and the families. And we just love having them as part of this event!"

Ronald McDonald House is a "home-away-from-home" for families who are in Memphis while their child is receiving treatment for cancer or another catastrophic illness at St. Jude Children's Research Hospital. All families stay completely free of charge.

During the RiverKings' regular season, which runs from October through March, the team visits the residents of the House, as well as hosts the families at games and provides fundraisers to help offset daily needs and operations of the House.

For more information on how to get involved in supporting Ronald McDonald House, call 901.529.4055 or visit www.rmhmemphis.org.

Maddox Hockey, Inc., or the Mississippi RiverKings, is a for-profit entity supported in part by Maddox Foundation, an independent private foundation based in Hernando, Miss. The Foundation created Maddox Hockey in 2002 as a program-related investment, to lessen the burden of Desoto County government by increasing the viability of the Desoto Civic Center and promoting the long-term community and economic development of the region. The Foundation now uses the team in a variety of programs that increase investments in area charities and their causes. To find out more about the RiverKings, call 662.342.1755 or visit www.riverkings.com.



Central Hockey League Stories from September 11, 2008


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