Reading Ranks Fourth in Minor League Markets Study
August 15, 2011 - Indoor Football League (IFL)
Reading Express News Release
Reading, Pa. (August 15, 2011) - Reading ranks fourth in the latest minor league markets ranking from Street & Smith's SportsBusiness Journal. The biennial ranking recognizes fan support.
Reading's top-five showing is a testament to the Reading Express, Reading Phillies and Reading Royals.
Reading Express fans played a major role this season in helping the market achieve fourth place, as the SportsBusiness Journal report cited the Express' 20% increase in attendance over the 2010 season. Meanwhile, the report indicated that the Reading Phillies "have filled 75 percent of their seats over the past five seasons and were the Eastern League's attendance leader heading into the final month of the 2011 season."
Reading's top-five showing is a significant upgrade from the market's 22nd-place showing in 2009, and surpasses the seventh-place ranking from 2007.
The nearby Hershey-Harrisburg market ranked number one this year, followed by San Bernardino, Calif., and Providence-Pawtucket, R.I. Portland, Maine, rounded out the top five.
Season Tickets Now On Sale: The Reading Express are now selling season tickets for the 2012 IFL season. Please check out www.expressindoorfootball.com for more information on Reading Express season tickets.
The Reading Express are one of the most established franchises in indoor football. In six full seasons, the team has amassed an overall record of 73-27 with five division championships, two conference titles and the 2009 AIFA National Championship. In 2011, Reading began play as a new member of the Indoor Football League and captured the league's Atlantic Division title. The team plays on The Reading Hospital Medical Group Field at Sovereign Center in Reading, Pa.
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