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USL Oakland Roots

Oakland Roots and Soul SC Partner with Bay Area AI Chat Company, ON

February 21, 2024 - United Soccer League Championship (USL)
Oakland Roots News Release


Oakland, CA - Oakland Roots and Soul SC announces ON as a new Official Partner. ON is an industry leading AI Chat Platform, headquartered in the Bay Area with partnerships across the USL, NBA, NFL and more.

"We look forward to being able to utilize ON Platform and their AI Chat to provide even better service to our Members, fans, and community," said Oakland Roots and Soul SC Senior Director of Ticket Sales, Ted Lopez. "We always strive to give our fans and Members the best customer experience and are excited that ON Platform will greatly elevate the digital experience for our community."

Fans navigating the Oakland Roots or Soul websites, looking to purchase tickets, or find more information on their favorite players will now be able to ask questions directly via the ON Platform Chatbot and receive real time answers 24/7. Fans can also find assistance via the chatbot at Cal State, East Bay, by scanning the QR codes on select stadium signage.

"Roots and Soul are an innovative organization with a major focus on the local community, and we're thrilled to be partnering with them. This partnership strengthens our relationship with the USL, and further emphasizes our commitment to the Bay Area, where we are based," said Alex Beckman, CEO of ON. "With ON's easy-to-use platform and the Roots and Soul passionate fanbases, it is a great opportunity for us to help grow ticket sales and improve customer satisfaction. We couldn't be more excited."

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United Soccer League Championship Stories from February 21, 2024


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