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USL Orange County SC

Historic Partnership with Bar Pages Announced

December 16, 2011 - United Soccer League Championship (USL)
Orange County SC News Release


FULLERTON, Calif. - The Los Angeles Blues are excited to announce they have entered into a groundbreaking partnership with The Bar Pages, a technology and consulting firm that specializes in mobile barcodes (QR codes). With the move, the Blues look to become one of the first fully interactive professional sports teams and a pioneer in USL PRO. Supporters of the Fullerton-based club will be the primary beneficiaries of the partnership, as they will be able to take full advantage through the use of their smart phones.

By scanning the Blues tag all around the stadium and on the team's website, merchandise and social media accounts, fans will be able to enjoy videos from their favorite players, ticket specials, promotions, discounts from local vendors and plenty more. Through the use of the latest in cutting-edge technology, The Bar Pages and the USL PRO team aim to create the ultimate soccer experience while setting the trend for the future, from interactive players to interactive advertising.

"We're extremely excited about the partnership with the Blues," said Jay Ungos, President of The Bar Pages. "We believe that what we're trying to build can revolutionize the way people follow soccer. Fans will be able to enjoy everything this beautiful sport has to offer more interactively. We're convinced that the technology will create a major buzz in the soccer community, which will in turn draw attention to the Blues and their sponsors. This is a great opportunity for everyone associated with the team. Together we can build an even greater future for the sport."

Ungos is joined in his excitement by Blues General Manager Alyse LaHue.

"We're thrilled to see this partnership launch," LaHue said. "The enthusiasm of The Bar Pages group is something that suits our team and our vision. We're excited to be on the cutting edge in utilizing new technologies to showcase our players and our organization, as well as to be creating interactive mediums for our supporters to participate in. These collaborative efforts will no doubt contribute to a grander fan experience."

Stay tuned for more information, and remember to bring your smart phone to all home games in 2012 to see the Blues come to life right in the palm of your hand!

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