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Forward Madison Reaches Landmark Deal to Broadcast Games on TVW

July 24, 2020 - United Soccer League One (USL1) - Forward Madison FC News Release

Forward Madison FC has entered into a partnership with TVW to broadcast the club's entire USL League One season on the TVW channel in 2020, the club announced Friday. Under the new deal, fans will be able to catch all 16 games on local television for the first time.

With Forward Madison temporarily hosting games in the City of Wauwatosa, the new broadcast agreement will let Madisonians keep up with the team on a local, over-the-air channel, according to Chief Operating Officer/Owner Conor Caloia.

"When we realized we would not be able to play matches in our home market, a local broadcast deal to provide Forward Madison soccer to our loyal fans free of charge was a top priority," Caloia said. "We are excited to have a great partner in TVW that shares our focus and commitment to the greater Madison community."

Forward Madison becomes the second USL League One club to secure a local TV deal, joining only the Richmond Kickers. The Flamingos' games will also continue to be shown on ESPN+, which requires a monthly subscription fee.

"Morgan Murphy Media is delighted to partner with Forward Madison to bring back live sports, particularly Madison's beloved professional soccer franchise -- Forward Madison, to the local airwaves live on TVW starting this Saturday, July 25, at 8 p.m. We look forward to presenting all 16 games scheduled throughout this revised season and provide Madison sports fans and families an action-filled viewing experience that is so needed during these unprecedented times. Madisonians love their local sports from the high schools, to UW and the surrounding colleges, and to its local professional sports franchises; and it is our intention to build upon the growing fan base of Forward Madison by airing these games live and covering all the action with exclusive coverage opportunities from News 3 Now and Sports Director Zach Hanley. Local live sports return to Madison this Saturday live on TVW, and we couldn't be happier to embark on this new relationship," TVW Vice President and General Manager Tom Keeler said.

TVW will kick off its Forward Madison broadcasts this Saturday at 8 p.m. as the Flamingos travel to take on defending League One champions North Texas SC to their season opener.

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