USHL Dubuque Fighting Saints

Fighting Saints and American Trust Announce Partnership

Published on June 16, 2010 under United States Hockey League (USHL)
Dubuque Fighting Saints News Release


DUBUQUE, IA. - The Dubuque Fighting Saints, the team that will return to the United States Hockey League and will begin play this fall at the brand new Mystique Community Ice Center announced today that American Trust & Savings Bank has agreed to a multi-year partnership agreement and will serve as the Presenting Sponsor of the Fighting Saints' 2010-2011 Season.

As part of this fully integrated corporate partnership, American Trust will be incorporated into most of the Fighting Saints marketing, public relations and media initiatives. American Trust will also receive in-arena exposure through unique advertising which includes the "under belly" sign of the center hung scoreboard. American Trust will also serve as the Presenting Sponsor of the team's Opening Night - the team's first regular season home game to be played at the new Mystique Community Ice Center.

"We are very thrilled to have American Trust and Savings Bank as the lead partner. From a sports marketing perspective we believe this is an unprecedented partnership agreement for the business community of Dubuque." said Matt Strelo, President of the Dubuque Fighting Saints. "Working with Nick Schrup and his team, we were able to craft a relationship that fully integrates our respective marketing initiatives with the net result being a win-win situation for the Saints and for American Trust."

Nick Schrup, CEO, President and Co-Chairman of the Board for American Trust added "As we worked to formulate this partnership, we appreciated the Fighting Saints' major league approach to marketing. American Trust is proud to be a partner and we are extremely excited to work with them to bring USHL hockey back to Dubuque. The Mystique Community Ice Center and the Fighting Saints are important community assets that will enhance recreational and economic opportunities for the tri-state area."

The partnership will kick off immediately with American Trust participating in a number of Fighting Saint initiatives leading up to the 2010-11 Season.

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