Business Networking Guide to be Distributed at Volcanoes Stadium
Published on February 5, 2004 under Northwest League (NWL1)
Salem-Keizer Volcanoes News Release
The Salem-Volcanoes baseball club will distribute an area-wide Business Networking Guide, called "The Home Team Guide," this summer at Volcanoes Stadium. "Sports fans like to do business with other sports fans. Advertisers invest billions of dollars each year in Sports Marketing, because sports fans are very loyal to their team and support their teams' advertisers," said Rick Nelson, VP of Operations for the Volcanoes. "The Home Team Guide will be a fabulous and very popular resource for our fans," concluded Nelson.
The Volcanoes will draw their 1 Millionth Fan in 2004. The team is entering its eighth season in Salem-Keizer as the Class A affiliate of the San Francisco Giants, and are the #1 spectator sport each summer in the Willamette Valley. Baseball America rated the Volcanoes as the Best Class A short season franchise in the nation in terms of fan support and front office operations. Additionally, Volcanoes Stadium was ranked the 4th Best Minor League Stadium in the Nation in its classification (and #1 west of the Mississippi) .
Get in the Guide... Local businesses can now take advantage of the teams popularity by participating in the Networking Directory. For quick reference, the directory will be categorized alphabetically by business classification. To ensure maximum distribution the guide will be distributed Free of charge and will be available to over 120,000 Salem-Keizer Volcanoes fans over the course of their 38 Home Games during June, July, August, & September 2004.
The guide is endorsed by the Volcanoes and it will be promoted over the Stadium's public address system at Volcanoes games and on the Stadium's computer graphics scoreboard. In addition, commercials will air on News-Talk 1430 KYKN. Fans will be encouraged to patronize the businesses who are in "The Home Team Guide". To insure the guide will be sought after and kept, Volcanoes players will autograph guides for fans following each Volcanoes home game.
The Quick Facts:
~ "The Home Team Guide," a Networking Directory. "It's not what you know, it's who you know."
~ Available to over 120,000 fans, Free of Charge, at Volcanoes Stadium during June, July, August & September 2004.
~ Ad Specs: All ads in the Directory will be 4 column inches in size -- 2" x 3 ½". Digital black and white artwork must be received by Friday, May 14, 2004.
~ Cost: $800. That's less than ½ cent per potential impression.
~ A guaranteed return! As part of the Volcanoes endorsement of the Networking Guide, all* advertisers in the directory will receive two (2) Volcanoes season tickets for the 2004 season, a $760 value -- Free of Charge! (hurry, offer is limited to team's available inventory). Use the tickets as an additional way to build your business -- invite prospective clients, use tickets to thank current customers for their business, reward employees for sales, service or performance.
~ Reserve Your Spot, Get in the Guide: Simply reply to this email and an invoice will forwarded to you -- monthly payments can be made, the balance must be paid in full by the ad submission deadline on May 14, 2004. On April 14, you'll receive an email reminder that your artwork will be due in 30 days. Your season tickets will be ready for pickup at Volcanoes Stadium beginning Monday, May 17, 2004 (first game is June 18, 2004). Also, indicate if you'd prefer seats along the 1st baseline or the 3rd baseline** (**hurry quick responses will receive the first choice).
Northwest League Stories from February 5, 2004
- Business Networking Guide to be Distributed at Volcanoes Stadium - Salem-Keizer Volcanoes
The opinions expressed in this release are those of the organization issuing it, and do not necessarily reflect the thoughts or opinions of OurSports Central or its staff.
