Brahmas Partner With Sports Authority And Dangle Athletics

July 23, 2008 - Central Hockey League (CHL)
Fort Worth Brahmas News Release


NORTH RICHLAND HILLS, Texas (July 18)-The Texas Brahmas and NYTEX Sports have partnered with sporting goods giant Sports Authority in a unique sponsorship and jersey manufacturing agreement. As part of the program, the Brahmas will utilize Dangle Athletics to become the first professional hockey franchise to wear the Dangle product name.

"We are very excited to join Sports Authority and Dangle," said Frank Trazzera, President of NYTEX Sports. "We will have top flight jerseys for our players, junior Brahmas, and our fans to wear all featuring the Brahmas logo and colors."

Sports Authority, is headquartered in Englewood, Colorado. It operates over 450 stores in 45 states and is the nation's preeminent full-line sporting goods chain.

Dangle Athletics is based in White Bear Lake, Minnesota and is a ten year old company. Currently Dangle works with several NCAA hockey teams including the University of Minnesota Golden Gophers.

Sports Authority and Dangle will provide the Brahmas, Junior Brahmas, and the Hockey Shop with quality BrahmaWare including jerseys, socks, and warm up suits. Several area high school hockey teams will also be donning Dangle jerseys.

Brahmas jerseys will be available for sale this season at the Hockey Shop, located prominently at the NYTEX Sports Centre.

Dangle Pro Athletics President, Jon Ahles, is excited with the new partnership and business between his company and the Texas Brahmas and NYTEX Sports.

"We are very pleased to be working the Texas Brahmas, one of the premier franchises in the Central Hockey League. Through our relationship with Sports Authority we are very excited about bringing our custom team programs to the professional level. We hope to help contribute to their success both on the ice with our technical performance fabrics and off the ice with our unique designs and materials," Ahles said.

Sports Authority will also be a premier partner with the Brahmas at the NYTEX Sports Centre as they will receive a dasherboard, website prominence, and other marketing elements with the team and the facility.

"Sports Authority is excited to enter into a partnership with the Texas Brahmas and NYTEX Sports Centre. We look forward to providing the highest level of product and service to an outstanding organization, and to the entire hockey community involved with NYTEX Sports," said Scott Cadwaller, Team Sales Manager for Sports Authority.

For more information about Dangle Pro Athletic, Inc. please contact 1-800-686-3472. For more information regarding the Texas Brahmas or NYTEX Sports please call 817-336-4423.



Central Hockey League Stories from July 23, 2008


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