Boston Breakers Partner with Work Out World

Published on March 24, 2015 under National Women's Soccer League (NWSL)
Boston Breakers News Release


HANOVER, Mass. (March 24, 2015) - The Boston Breakers announced today a partnership with the New England-based health club company Work Out World (WOW!). Work Out World will become the official sleeve sponsor of the Breakers for the 2015 season.?

"WOW are all over Massachusetts. They have incredible facilities and are an ideal partner for a professional sports team like the Boston Breakers," Boston Breakers general manager Lee Billiard said. "We are very happy to partner with such an established group and be able to gain access to their professional facilities for elements of our players training regimes."

WOW! has 14 locations in New England, including 11 in Massachusetts. Each club features a 30-50,000 square foot fitness center area, 3,000 square foot aerobics studio, a women's only area, locker rooms, and steam rooms. It also offers services such as a free personal training session with every membership and babysitting services for children up to age 13.

"Work Out World of New England is very excited about our relationship with the Boston Breakers and the Breakers Family. To partner with such a wholesome organization is right in line with the values of our brand," said Alan Sperberg, WOW! director of operations and marketing. We see a lot of mutual benefit for cross promotion with both brands that will increase awareness of how important Health and fitness is for all ages. In anticipation of the 2015 season, we want to wish the Boston Breakers team, fans and youth academies a very successful season."

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