MLS Seattle Sounders FC

Sounders FC to Air Games Live on 97.3 KIRO FM

Published on January 15, 2009 under Major League Soccer (MLS)
Seattle Sounders FC News Release


RENTON, Wash. - The Seattle Sounders FC and Bonneville Seattle Radio Group have reached a multi-year partnership to broadcast all Sounders FC home and away matches on News Talk 97.3 KIRO FM, the team announced today.

"A key ingredient to the success of the Sounders FC will be identifying the right partners who share our values and passion about the game and this community," said CEO Tod Leiweke. "We have found a proven and truly enthusiastic partner in the Bonneville Seattle Radio Group."

Bonneville will air Sounders FC match broadcasts as well as pre and post game shows on 97.3 KIRO FM. Bonneville and Sounders FC will also join forces to produce a weekly 30-minute Sounders FC show on the new 710 ESPN Seattle.

"Soccer is the world's most popular sport, and we're convinced that the Sounders FC will quickly find a passionate following here in the Northwest," said Bonneville Seattle Radio Group Vice President and Market Manager Carl Gardner. "We're delighted to have the chance to bring these games to our listeners."

KIRO has received the highest national honor for radio - The Edward R. Murrow Award of Excellence for outstanding broadcasting achievement - five times, in 1982, 1989, 1991, 1996 and 2001. In 2005, 710 KIRO won more Edward R. Murrow awards than any other station in the United States.

710 ESPN Seattle, which debuts in April, will feature radio play-by-play and comprehensive coverage of the Seattle Seahawks and Seattle Mariners. 710 ESPN Seattle will broadcast a line-up of local Seattle-based sports news and sports talk programs, along with selected nationally-syndicated programs from ESPN Radio Network.

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Major League Soccer Stories from January 15, 2009


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