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USL Louisville City FC

LouCity Announces 2024 Theme Night, Promotions Calendar

February 7, 2024 - United Soccer League Championship (USL)
Louisville City FC News Release


Louisville City FC has arranged the club's most comprehensive theme and promotional calendar yet as single game tickets go on sale for a milestone season.

LouCity's 2024 home opener is set for Saturday, March 23, against Pittsburgh Riverhounds SC. The first 2,000 fans into Lynn Family Stadium will be greeted with a complimentary commemorative pennant in recognition of City's 10th anniversary season.

That begins a campaign highlighted by numerous other giveaways, the return of popular themes such as Fill the Fam and Pups at the Pitch, as well as new fan-friendly attractions. The club is aiming to raise the bar from last season's record average home attendance of 10,549 a game.

Tickets are on sale now at LouCity.com, through the SeatGeek app or by calling (502) LOU-CITY during regular business hours. Fans can also visit LouCity.com/promotions to keep up with any changes and additions to the calendar throughout the season.

On home game days, fans can continue to get early access to Lynn Family Stadium. Gates open 90 minutes before kickoff to the Fan Zone at the north/waterfront end of the venue and the White Claw Seltzer Garden on the east side. A $2 beer happy hour will return at both locations along with an array of lawn games, music and other entertainment.

All other stadium gates will continue to open an hour before kickoff.

2024 Theme Nights and Promotions

March 23 vs. Pittsburgh Riverhounds SC (4 p.m.) - 10th Season Kickoff

In addition to the pennant giveaway, fans can pick up 2024 schedule magnets on their way into the stadium.

March 30 vs. Birmingham Legion FC (4 p.m.) - Family Day

This afternoon kickoff will include an enhanced pregame Fan Zone with kids activities and a halftime Easter egg hunt.

April 6 vs. Indy Eleven (4 p.m.) - Kentucky Derby 150 Celebration

We've teamed up with Churchill Downs to celebrate the Run for the Roses! Wear your finest Derby fits to be featured on the video board.

April 27 vs. Hartford Athletic (7:30 p.m.) - Pups at the Pitch

We'll welcome back our furry friends with proceeds going to the Kentucky Humane Society. Those attending with their dogs will receive a canine-friendly giveaway courtesy of Feeders Pet Supply.

May 11 vs. Orange County SC (7:30 p.m.) - Youth Club Night

Kids who wear their youth club or school jersey can redeem a complimentary ticket to the game. We're also handing out LouCity drawstring bags to the first 2,000 kids.

Check out Mom Water drinks on special for Mother's Day weekend!

May 29 vs. Detroit City FC (7:30 p.m.) - Wednesday Special

Hot dogs are just $2 on Wednesday night games until the opening whistle.

June 8 vs. North Carolina FC (8 p.m.) - Pride Night

Football is for all! This night will feature various recognitions of our LGBTQIA+ community, and the first 1,000 fans will also receive a Pride-themed LouCity flag courtesy of U.S. Bank.

June 22 vs. Rhode Island FC (8 p.m.) - Third Kit Launch

We'll debut a new color as this USL Championship opponent visits for the first time.

July 19 vs. Colorado Springs Switchbacks SC (8 p.m.) - Art at the Park

A rare Friday night game with a dose of culture featuring all kinds of art - including on our sidewalks and concourse. Plus pick up a free poster featuring a local LouCity design.

July 27 vs. Monterey Bay FC (8 p.m.) - Beach Night

We can't exactly bring the surf to Lynn Family Stadium, but we're coming up with some fun ways to beat the heat. Dress for the sand and surf, and make sure to pick up a complimentary leis.

Aug. 10 vs. Sacramento Republic FC (8 p.m.) -Super Kid Night

It's our annual celebration of kiddos - especially those living life to the fullest despite some obstacles in their way. Look for a kid-friendly giveaway courtesy of Norton Children's.

Aug. 17 vs. Charleston Battery (8 p.m.) - Fill the Fam

Sell it out! This popular fixture on the calendar returns for a rematch of last year's Eastern Conference Final with a pregame T-shirt giveaway and postgame fireworks.

Sept. 6 vs. Loudoun United FC (7:30 p.m.) - College Night

School's back in session, so start your night out here! Tickets are just $8 with a student ID. Plus, join us postgame in the Fan Zone with a silent disco and other entertainment.

Sept. 28 vs. Memphis 901 FC (7:30 p.m.) - Fireworks Night

Stick around after the final whistle for the show!

Oct. 2 vs. Miami FC (7:30 p.m.) - Wednesday Special

Hot dogs are just $2 on Wednesday night games until the opening whistle.

Oct. 12 vs. Tampa Bay Rowdies (7:30 p.m.) - Rally Towel Giveaway

Bring the noise as we welcome one of our top rivals to Lynn Family Stadium! Rally towels will go to the first 2,500.

Oct. 26 vs. Phoenix Rising FC (7:30 p.m.) - Trick or Treat

Kids can collect their candy as we enter spooky season. Look for more details later on a costume contest for all ages.




United Soccer League Championship Stories from February 7, 2024


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