IceMen Partner with Premier Tri-State Ad Agency
Published on September 5, 2013 under ECHL (ECHL)
Evansville IceMen News Release
EVANSVILLE, Ind. -- The Evansville IceMen have partnered with The AXIOM Agency to help continue to build and promote the IceMen brand and product both on and off the ice.
The IceMen, entering its sixth full season of Pro Hockey, recently established an agreement with AXIOM, located in downtown Evansville, Indiana to continue their efforts in promoting the IceMen both on and off the ice in the Tri-State.
AXIOM recently spearheaded the ad campaign called, "The Boys are Back", which ha s and will be featured across several media outlets in the Tri-State area and can be seen, heard and read on several outdoor billboards, television ads, radio spots and multiple print and digital platforms.
AXIOM's President and Owner, Randy Lientz is looking forward to the new working relationship.
"The Evansville IceMen are a great fit for AXIOM. Our organizations share some very similar attributes including local ownership, a dynamic team of talented people, downtown Evansville offices, and a dedication to performing at a very high level.
The IceMen are a quality team and I believe the advertising plan we have created will really capture the Tri-State fans and give the players the support they need for a successful hockey season.
It's a great privil ege and pleasure to work with Ron Geary and his superb staff. All of us at AXIOM are ready to drop the puck," said Lientz.
IceMen President and Owner, Ron Geary acknowledged and echoed his new colleague's words. "We're excited for another year of Icemen Hockey and we want to be an Organization that both our Tri-State fans and the City of Evansville can be proud to call their own. AXIOM has shown that they have an understanding of how to accomplish these goals with us both now and into the future."
The IceMen drop the puck on the 2013-2014 ECHL Hockey Season on Saturday, October 19th at 7:15PM versus Kalamazoo at the Ford Center.
The AXIOM Agency is a full service marketing, advertising, and interactive firm owned by Randy and Nina Lientz.
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The opinions expressed in this release are those of the organization issuing it, and do not necessarily reflect the thoughts or opinions of OurSports Central or its staff.
