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Sher-Wood Hockey Inc. Returns As A Partner Of The CHL

May 20, 2010 - Central Hockey League (CHL) News Release

The Central Hockey League (CHL), in conjunction with Sher-Wood Hockey Inc., announced today that the two companies will extend their partnership for a sixth consecutive season keeping the Sherbrooke, Quebec based company as a part of the exclusive program to supply the CHL's teams and players with sticks, pants and gloves. The two companies originally partnered in the spring of 2004.

Sher-Wood Hockey Inc. specializes in the design and manufacturing of ice hockey sticks and protective equipment. The company offers one of the most diversified product lines in the industry and is the exclusive game puck and official souvenir puck supplier to the National Hockey League. In the winter of 2008, Sher-Wood Hockey Inc. purchased the assets of the TPS Sports Group who was among industry leaders in the production of hockey sticks and protective equipment. This gives the CHL selection from both companies for sticks, pants and gloves.

"We have forged a very solid partnership with Sher-Wood Hockey Inc. over the past five years and are extremely pleased to continue that relationship," said Duane Lewis, CHL Commissioner. "They have always provided outstanding service to the league, our member teams and our players while providing quality equipment that allows our players to perform to their highest capabilities."

We are very proud of our strong partnership with the Central Hockey League and will continue to offer top quality product and improve on service levels," said Jake Arnott Director of Pro Team Sales at Sher-wood Hockey Inc. "We congratulate the CHL on its many successes and positive growth, and we eagerly look forward to the 2010-2011 season.''

Sher-Wood Hockey Inc. will continue to be the sponsor of several league awards including the CHL Player/Goaltender of the Month. About Sher-Wood Hockey Inc. SHER-WOOD team members know hockey. They are on a journey to become the most respected trading partner, innovative marketer and valuable brand in the industry. NHL stars like Martin Brodeur, Bobby Ryan, Tomas Plekanec and scores of others rely on our products to deliver peak performance at the highest levels of competition.

Retail partners, independent stores and distributors around the globe choose SHER-WOOD and TPS products to meet the needs of recreational, competitive and pro players.

Hockey fans young and old rely on our offerings to capture memories and celebrate success. The SHER-WOOD team of more than 150 members, headquartered in Sherbrooke, Quebec, shares your passion to celebrate perhaps the world's greatest sport.

Learn more about Sher-Wood Hockey Inc.'s list of products at www.sher-wood.com.

About the CHL The CHL recently completed its 18th season with the culmination of crowning the Rapid City Rush the 2010 Ray Miron Presidents' Cup Champions. The league consists of 14 active member teams across nine states. The CHL saw close to two million fans attend games in each of the last two seasons and has regularly been the North American professional ‘AA' hockey league leader in average attendance. The CHL is administered by a wholly-owned subsidiary of Global Entertainment Corporation (Global Stock Symbol: GNTP) a company engaged in sports management, multi-purpose events and entertainment center and related real estate development, facility and venue management and marketing, venue food services and venue ticketing. For more information about the CHL visit the league's website at www.centralhockeyleague.com.

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