ECHL Extends Partnership with Reebok Through 2012
July 31, 2009 - ECHL (ECHL)
Bakersfield Condors News Release
PRINCETON, N.J. - The ECHL announced that it has signed a three-year extension with Reebok Hockey to be the official provider of on-ice equipment to the Bakersfield Condors and all ECHL teams.
Reebok Hockey has been the exclusive supplier of hockey sticks, helmets, visors, gloves, pants, track suits and protective equipment for ECHL players the past five seasons and have been partners of the Premier 'AA' Hockey League for more than 10 years.
"Reebok Hockey looks forward to a continued partnership with the ECHL and the brand exposure they provide withinnon-traditional markets," said Glen Thornborough, Reebok Hockey Vice President of Global Sports Marketing. "The ECHL provides a great showcase for our leading-edge products like 8.0.8 O-stick to be used by players striving to take the next step in their career."
Reebok Hockey provides authentic and replica jerseys and skates for ECHL teams and the ECHL All-Star Game and has supplied jerseys, visors, helmets and pants for on-ice officials.
"Reebok Hockey is a worldwide leader in the hockey equipment category and we are proud to extend what has been a very valuable relationship for the ECHL," said ECHL Commissioner Brian McKenna.
Reebok Hockey will continue to receive predominant league-wide exposure through a variety of sources including, but not limited to, dasher boards, radio, television and in-arena announcements, and advertisements in league and team publications.
Reebok Hockey will also be featured on ECHL.com, the official web site of the league, and on member web sites through the ECHL.com Network.
Reebok Hockey is the official sponsor of the ECHL weekly goaltender award as well as the monthly player and rookie awards and the yearly awards for goaltender, plus-minus rating, rookie, and most valuable player.
Reebok Hockey is also the presenting sponsor for the 2010 ECHL All-Star Game and Skills Competition. The Ontario Reign, the City of Ontario and Citizens Business Bank Arena will host the 18th Annual ECHL All-Star Game on Jan. 20, 2010 and the 13th Annual All-Star Skills Competition on Jan. 19, 2010.
Reebok-CCM Hockey, a subsidiary of the Adidas Group, is headquartered in Montreal. With operations in Canada, the United States and Europe, the company is the world's largest designer, manufacturer and marketer of hockey equipment and related apparel under two of the most recognized hockey brand names: Reebok Hockey and CCM Hockey. Reebok-CCM Hockey equips more professional hockey players than any other company, including superstars like Sidney Crosby and Alexander Ovechkin. In addition to the ECHL, Reebok-CCM Hockey is also the official outfitter of the National Hockey League, the Champions Hockey League, the American Hockey League, the Canadian Hockey League, the ECHL and several NCAA and national teams.
ECHL Stories from July 31, 2009
- Leveille Returns to Checkers - Charlotte Checkers
- ECHL Extends Partnership with Reebok Through 2012 - Bakersfield Condors
The opinions expressed in this release are those of the organization issuing it, and do not necessarily reflect the thoughts or opinions of OurSports Central or its staff.
