USPV Inks Extension With Russell Athletic

November 6, 2002 - United States Professional Volleyball League (USPV) News Release


OAKBROOK TERRACE, ILL., NOVEMBER 6, 2002_ United States Professional Volleyball (USPV), the premier women's indoor professional volleyball league announced, today it has signed a multi-year extension with Russell Athletic, a division of Russell Corporation (NYSE: RML).

The new two-year agreement, which features numerous added integrated components, will run through 2004 with Russell Athletic remaining the "Official Uniform and Exclusive Apparel Sponsor of USPV." All USPV athletes, coaches and staff will exclusively wear Russell Athletic apparel to all team-related activities through 2004.

Russell Athletic, the world's largest supplier of team uniforms, is beginning its third season as the Official Uniform and Exclusive Apparel Sponsor of USPV.

USPV, showcasing the best women's professional indoor volleyball athletes, kicks off the 2003 season on January 10 with the Minnesota Chill beginning defense of its USPV title in a 2002 championship rematch with the Chicago Thunder. USPV teams will play an expanded 20-match, weekend-weighted schedule in 2003.

"We're excited to continue our relationship with Russell Athletic with renewed enthusiasm and commitment in various integrated programs beneficial to USPV and the sport of volleyball," said USPV Vice President-Sponsorships Conrad "Connie" Kowal. "USPV is looking for partnerships with high-profile industry leaders and Russell Athletic is certainly a league leader in uniforms and athletic apparel.

Additionally, Russell Athletic will receive stadium floor signage, in-game public address announcements and a presence on the USPV web site and a variety of other USPV printed materials.

The new deal also features Russell Athletic producing a line of USPV licensed products, highlighting a variety of new designs and concepts. The licensed product line will be available both on the USPV website (www.uspv.com) and at all USPV matches and events.

New team and league apparel will be available this November via website and mail order campaigns to be announced shortly.

USPV and Russell Athletic will also integrate programs both at the retail and grassroots team-sports levels

"Russell Athletic values the benefits our partnership brings and we feel our involvement enhances the quality of USPV," said Rishal Stanciel, director of marketing strategy and women's sports at Russell Athletic. "We are very excited to be associated with the highest level of volleyball there is to offer.



United States Professional Volleyball League Stories from November 6, 2002


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