Orlando Predators Name TRUE Marketing Agency of Record
Published on February 4, 2011 under Arena Football League (AFL)
Orlando Predators News Release
ORLANDO, Fla. - Feb. 3, 2011 - Wendy Connor, president of TRUE Marketing, an Orlando based marketing and public relations agency, is proud to announce they will be acting as the agency of record for the Orlando Predators for the 2011 Arena Football League season. TRUE will provide the Predators with full time public relations support throughout the year and work on multiple marketing, graphic design and video production projects for the team, including conceptualizing, shooting and producing the Orlando Predators upcoming Super Bowl commercial that will air locally and reach more than 700,000 people.
"We're elated with the work that TRUE Marketing has done for us so far, and excited to extend this partnership through our entire upcoming season," said the Orlando Predators Chief Operation Officer, Darrell Harbin. "The quality of work TRUE Marketing has done, especially on the creative and production end is outstanding, we're fortunate to have them on board."
TRUE Marketing, established in 2008, specializes in marketing, public relations, new media strategies, branding and special events for the entertainment industry. TRUE's clients include Orlando Venues, nationally touring Broadway shows such as SPRING AWAKENING and THE WIZARD OF OZ and FAIRWINDS Broadway Across America - Orlando among others.
"The Orlando Predators are an essential and exciting sports franchise in the Orlando market and we're proud to have them as a client," said Connor. "We're looking forward to a successful partnership with the Orlando Predators, and the Super Bowl commercial is just a start."
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