Little Rox Can Make a Big Difference
Published on April 2, 2008 under American Basketball Association (ABA) News Release
Indianapolis, IN. Two Indianapolis-based entrepreneurs, Ron Sukenick and Joe Newman, have developed a creative idea to help bring peace, hope and security to the world. The pair has introduced Little Rox (www.littlerox.com), a "rock in a box" that delivers a message based on character traits.
According to Sukenick, "Joe and I conceived the idea while having lunch. We felt that if people worldwide were to adopt character traits like benevolence, deference, dependability, forgiveness, generosity, honesty, humility, etc., it would have a significant impact on mankind."
"So, we assigned different rocks like granite, obsidian, sandstone, shale, marble, etc., a different characteristic," added Newman. "And we're launching our campaign with a percentage of the proceeds to go to organizations that stress character development, particularly for children. We also hope that everyone who orders a Little Rox will sign a Declaration for Humanity."
As Granite, one of the 20 rocks featured says, "It is an enormous project with 6.6 billion people in the world, but there are more rocks than people and we can get this message out...Little Rox Can Make a Big Difference."
Ron Sukenick is currently President of Relationship Strategies Institute (www.relationship strategiesinstiture.com). Joe Newman is currently CEO of the American Basketball Association (ABA) (www.abalive.com). For more information, contact Ron Sukenick at 317 216 8210 or Joe Newman at 317 844 7502 or email rs@littlerox.com or jn@littlerox.com or visit www.littlerox.com or www.abalive.com.
Note: OurSports Central no longer actively covers the American Basketball Association (ABA) as a professional league due in part to its inability to publish and play a schedule and the transitory nature of many of its teams. For information on professional minor leagues, please see OSC's basketball section.
American Basketball Association Stories from April 2, 2008
- Four Frost Heaves Earn Postseason Recognition - Vermont Frost Heaves
- ABA blunders way to correct call - OSC Original by Chris Munson
- Georgia Gwizzlies Rebuttal to OSC: Spell Check this - Georgia Gwizzlies
- Little Rox Can Make a Big Difference - ABA
- Jersey Express Partner's with the New Market Street Mission - ABA
The opinions expressed in this release are those of the organization issuing it, and do not necessarily reflect the thoughts or opinions of OurSports Central or its staff.
