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Katy Ruff Rider Games to be on Television and Radio

January 16, 2007 - Intense Football League (Intense)
Abilene Ruff Riders News Release


KATY, TX - The Katy Ruff Riders Professional Indoor Football Team, the Ticket ESPN Radio 97.5fm and Channel 55 the Tube have entered into a programming, marketing and advertising partnership that will include television and radio coverage of each of the Katy Ruff Riders games. The agreement consists of media and marketing rights including television, live and streaming radio, Internet, broadband, wireless and licensing rights to all Katy Ruff Riders events during regular season and post-season championships as well as the All Star game.

"Our abilities to tap into TV and Radio marketing and promotional opportunities, while taking advantage of our existing assets, will bring enhanced value to our sponsors and our fans. Television and Radio exposure is critical to the success of our team," said Steve Martin, Katy Ruff Riders General Manager and Director of Business Operations.

The Katy Ruff Riders will continue to create unique and proprietary marketing and advertising programs across multiple media platforms that will enable us to enhance our already significant commitment to our respective constituencies.

With INTENSE community outreach and involvement, potential sponsors and advertisers are guaranteed an extensive amount of visibility. This media partnership is a tremendous opportunity for local businesses to gain substantial recognition within the community. The Katy Ruff Riders are proud to call Katy home and look forward to the organization's 2007 inaugural season as part of the Intense Football League.

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The opinions expressed in this release are those of the organization issuing it, and do not necessarily reflect the thoughts or opinions of OurSports Central or its staff.

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