
Broomfield Sports and Entertainment Names Stefanie Luciano Director of Marketing
August 5, 2008 - NBA G League (G League)
Colorado 14ers News Release
Broomfield, Colo. - Broomfield Sports and Entertainment (BSE) announced today the appointment of Stefanie Luciano as Director of Marketing. She previously served as the Vice President of Marketing for Mountain Sports Media in Boulder, the publisher of SKI Magazine, Skiing Magazines, SKINET.com and owner of Warren Miller Entertainment.
Luciano will lead all promotional efforts for the Rocky Mountain Rage hockey team (Central Hockey League) the Colorado 14ers basketball team (NBA Development League) and the Broomfield Event Center (BEC).
"We are very pleased to have Stefanie join our team. She will have a key role in expanding our advertising and promotions to make our teams and events even more family friendly. Stefanie will also work very closely with our promoters to ensure that their events at BEC are marketed to the maximum," said Gene Felling, CEO of Broomfield Sports and Entertainment and General Manager of the Broomfield Event Center.
"I'm thrilled to be a part of the top-notch team at the Broomfield Event Center and looking forward to making a lasting contribution to an action packed season of sports, events and concerts at the BEC," said Luciano.
In her 15 years with Mountain Sports Media, Luciano managed a team of seven marketing professionals, helped develop strategic marketing programs and created services and promotions for winter sports enthusiasts. Luciano also created programs for major advertisers including, Suzuki, Grand Marnier, Nature Valley, Jeep, Microsoft, Anheuser Busch and Crocs, generating more than five million dollars in incremental revenue for the organizations.
Luciano previously worked in New York, managing and executing all aspects of the Jeep Claybird Classic, a 12 stop national sporting clays tournament.
Luciano earned a Bachelor of Science in Business Communication from Ithaca College and a Masters degree in Sports Marketing from New York University.
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