
Ask the CEO
March 24, 2007 - American Basketball Association (ABA) News Release
Question from Richard in Wichita: "I noticed you lost Rochester. But the ABA seems to be the fastest growing basketball league in the country even when you lose a team. And it seems like the only teams that the other leagues get come from the ABA. My question is why does the ABA grow and the others don't?
Answer: Thanks for the question Richard. It couldn't have come at a better time. And I couldn't have written the question better. There are several reasons for the rapid growth of the ABA. First, we are the ABA and have a 40 year image that is amazing. The ABA represents the best of the past combined with the best of now. Second, unlike other leagues, we did away with the large up-front franchise fee ($150,000-$300,000) making it easier to own an ABA team than others. Third, we developed a remarkable business plan that makes it easier to be profitable when followed than other leagues. We have tried hard to reduce operational costs so that by following the plan, owners can substantially reduce their risks. Fourth, we diversified our ownership and boast a huge percentage (over 60%) of minority ownership - African-Americans, Hispanics, Asians and women and have thus opened up ownership opportunities for people where they didn't exist before. And fifth, we have a league that listens to its ownership groups and adjusts itself to fit the needs of the owners, not vice versa (called democracy). There are probably other reasons, but these are chief among them. Ownership is within the reach of all who have a passion, desire, commitment for professional basketball. Hope this answers your question. If you are interested in owning an ABA team, click on RESERVE A MARKET and we will be happy to respond with details of ownership. And if you have question, please email joenewman@abalive.com. Thanks.
Note: OurSports Central no longer actively covers the American Basketball Association (ABA) as a professional league due in part to its inability to publish and play a schedule and the transitory nature of many of its teams. For information on professional minor leagues, please see OSC's basketball section.
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