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2010 ECHL All-Star Game Logo Unveiled

August 28, 2009 - ECHL (ECHL) News Release


PRINCETON, N.J. - The ECHL and the Ontario Reign on Friday unveiled the logo for the 2010 ECHL All-Star Game presented by Reebok Hockey.

The Ontario Reign, the City of Ontario and Citizens Business Bank Arena will host the 18th Annual ECHL All-Star Game on Jan. 20, 2010 and the 13th Annual All-Star Skills Competition on Jan. 19, 2010. In their first season in 2008-09, the Reign finished second in the ECHL in attendance with 5,856 fans in the regular season and drew more than 27,000 for their final three home games, including back-to-back sellouts at the 9,644-seat Citizens Business Bank Arena.

The logo features a front view of ECHL and the Citizens Business Bank Arena and utilizes the Reign colors of navy, grey and burnt orange. The team's familiar shield is in the background with 'Ontario, California' below Citizens Business Bank Arena while '2010 ECHL All-Star' and an artist's rendition of the San Bernardino Mountains are featured above it.

The All-Star festivities will also include the official induction ceremony for the third class into the ECHL Hall of Fame. The inductees will be announced later this year.

For the seventh year in a row the ECHL All-Star Game logo was designed by Joe Bosack, who is the president and founder of The Joe Bosack Graphic Design Company. Bosack also designed the ECHL logo, the Kelly Cup Playoffs logo, the ECHL 15th Anniversary logo, the ECHL 20th Anniversary logo and the ECHL Hall of Fame logo.

The Joe Bosack Graphic Design Company is a full-service design studio that specializes in branded identity. In addition to its work with the ECHL, Bosack has created identities, both directly and indirectly, for The National Basketball Association, The National Hockey League, The National Football League, Major League Baseball, Nike Team Sports, The Arena Football League, WNBA, Coca-Cola, Fila U.S.A., and Universal Studios in addition to dozens of individual teams and universities.

Six coaches and 51 players from the All-Star Game have advanced to the National Hockey League. The annual midseason showcase is attended by representatives from the National Hockey League and the American Hockey League and there have been 33 players who have gone on to play in the NHL since 2002 when the lineups began having players who coaches felt were prospects to move up to a higher level.

The past seven ECHL All-Star Games have generated more than $1 million each for the local economy as guests, players, coaches and fans occupy hundreds of hotel rooms and spend three days in the host city.

The game has been available live on the NHL Network the last seven years as well as being broadcast on multiple regional networks. The audio broadcast has been carried on XM Satellite Radio as well as being available in all ECHL markets.

The Stanley Cup and the Patrick J. Kelly Cup will both be on display throughout the event, marking the 10th time in the last 11 years that the NHL championship trophy and the ECHL championship trophy have been displayed together at the All-Star Game.

Premier 'AA' Hockey League Fast Facts
- The ECHL celebrated its 20th Anniversary in 2007-08 and is the third-longest tenured professional hockey league behind only the National Hockey League and the American Hockey League.
- ECHL began in 1988-89 with five teams in four states and has grown to be a coast-to-coast league with 20 teams in 15 states and British Columbia in 2009-10.
- The league officially changed its name from East Coast Hockey League to ECHL on May 19, 2003.
- ECHL has affiliations with 26 of the 30 teams in the National Hockey League marking the 13th consecutive year for affiliations with at least 20 teams in the NHL.
- 407 former ECHL players have played in NHL.
- 151 former ECHL players have played their first NHL game in the last four seasons.
- Record 52 former ECHL players made their NHL debut in 2008-09 and nine players played in both the ECHL and the NHL: goaltenders Matt Climie (Idaho and Dallas), Riku Helenius (Elmira, Mississippi and Tampa Bay), Chris Holt (Alaska and St. Louis), Michal Neuvirth (South Carolina and Washington) and Marek Schwarz (Alaska and St. Louis), defensemen Wes O'Neill (Johnstown and Colorado), Raymond Macias (Johnstown and Colorado) and Kevin Quick (Augusta, Elmira and Tampa Bay) and right wing Joel Rechlicz (Utah and New York Islanders).
- There were 72 former ECHL players on NHL opening-day rosters.
- ECHL has been represented on last nine Stanley Cup champions including 2009 with Pittsburgh Penguins head coach Dan Bylsma, player Ruslan Fedotenko, equipment managers Dana Heinze and Dave Zeigler, athletic trainers Chris Stewart and Scott Adams and scout Derek Clancey.
- Former ECHL coaches working as head coaches in the NHL are Bruce Boudreau of the Washington Capitals and Scott Gordon of the New York Islanders while former ECHL player Dan Bylsma is the head coach of the Pittsburgh Penguins. Boudreau, who coached Mississippi for three seasons winning the Kelly Cup championship in 1999, was named NHL Coach of the Year in 2007-08 becoming the first former ECHL coach to receive the award. Peter Laviolette, who began his coaching career with the Wheeling Nailers, led Carolina Hurricanes to the Stanley Cup in 2006.
- There are 15 assistant coaches in the NHL who were players or coaches in the ECHL.
- Nineteen former ECHL officials scheduled to work as part of the NHL officiating team in 2009-10 with David Banfield, Francis Charron, Chris Ciamaga, Ghislain Hebert, Marc Joannette, Mike Leggo, Wes McCauley, Dean Morton, Dan O'Rourke, Brian Pochmara, Kevin Pollock, Kyle Rehman, Chris Rooney, Justin St. Pierre and Ian Walsh, and linesmen Steve Barton, Brian Mach, Tim Nowak and Jay Sharrers.
- ECHL has affiliations with 25 of the 29 teams in the American Hockey League and for the past 20 years there has been an ECHL player on the Calder Cup Champion.
- In the last six seasons the ECHL has had more call-ups to the AHL than all other professional leagues combined with over 2,500 call-ups involving more than 1,300 players and in 2008-09 there were 10 times as many call-ups from the ECHL to the AHL than all other professional leagues.
- Further information on the ECHL is available from its website at ECHL.com.

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