Antigua Apparel Named an Authentic Sideline Apparel Partner

April 14, 2023 - United States Football League (USFL) News Release

PEORIA, Ariz. and MEMPHIS, Tenn. - The Antigua Group, Inc., a market leader in lifestyle apparel under the distinctive Antigua Apparel brand, and the USFL have reached an agreement that makes Antigua Apparel an Authentic Sideline Apparel Partner of the USFL for its 2023 season. Antigua Apparel will outfit all USFL coaching staffs with team logoed product that they will wear during games this season. This agreement makes Antigua Apparel the first company to be named an on-field apparel partner for the USFL.

"We are very excited about this partnership with the USFL as it kicks off its second season. We really like the product they put on the field." stated Keith Kealer, CEO, Antigua Apparel. "As an apparel brand whose products are recognized for their innovation, quality, and comfort, we look for opportunities that fit our core DNA and extend our brand awareness and sales opportunities. This is a great fit."

"Aligning with a partner the caliber of Antigua to outfit our head coaches and their staffs was an important objective as we gear up for the 2023 season," said Dan Carey, USFL vice president of commercial. "As we expanded into three additional markets, each with its own unique weather considerations, we looked for a partner that had an expansive resume in the apparel space and that could deliver under a variety of circumstances. Antigua consistently provides quality and comfort throughout its products and will be a welcomed addition to the USFL sidelines this season."

Antigua Apparel's portfolio of licenses include the National Football League (NFL), Major League Baseball (MLB), National Basketball Association (NBA), the National Hockey League (NHL), and Major League Soccer (MLS), along with over 300 colleges and universities, national sports organizations and other sports entertainment properties. Kealer added, "Being on the sidelines of a professional sports league is a natural extension for our products. The USFL coaching staffs will look great and be comfortable in our product, even in the toughest situations."

Antigua's USFL authentic sideline collection, as well as additional products, will be available on shopusfl.com, In-Venue Stores, and at select Retail locations. Kealer continued, "We are excited for the USFL fan base to be able to purchase what the coaches will be wearing on game day along with other stylish Antigua products".

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