Albany Empire Announce Partnership with Upstate Ford Dealers
Published on October 2, 2018 under Arena Football League (AFL)
Albany Empire News Release
ALBANY- The Albany Empire announce that the team will partner with Upstate Ford Dealers as the Official and Exclusive Truck of the Albany Empire.
As the Official Truck partner of the Albany Empire, Upstate Ford Dealers will have a significant presence in all aspects of Empire games and social media platforms. Ford will receive in arena signage, various forms of promotional activity and the ability to showcase vehicles in the arena, on the field during stoppages of play, and at pregame block parties. In addition, Ford will become the presenting partner of all Albany Empire game radio broadcasts (on Alt 105.7 FM). Leading up to every game, Upstate Ford Dealers will present fans with the Drive to Victory matchup preview found on Empire social media channels and the team website.
"We are truly honored to welcome Upstate Ford Dealers to the Empire family. Ford is no stranger to sports marketing and anytime you can partner with a prominent brand that understands the value of associating their brand with a professional sports team, it's a win-win situation," said George Manias, Albany Empire C.O.O.
Off the field, fans can visit their local Upstate Ford Dealers or their website at www.buyfordnow.com
"The Albany Empire had a tremendous inaugural season last year and as we watched them blossom, we knew we needed to be a part of what they are doing," said Dan Lacy, Chairperson of the Marketing Board for Upstate Ford Dealers and owner of New York Ford dealer, R.C. Lacy, located in Catskill, NY. "They have a great following in the upstate region and we feel their audience matches ours. Our trucks are built Ford Tough and so are the Empire. We are excited for what the future holds with this partnership."
Arena Football League Stories from October 2, 2018
- Albany Empire Announce Partnership with Upstate Ford Dealers - Albany Empire
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