ABA and Jaws Marketing to team up on new merchandising plan

October 14, 2007 - American Basketball Association (ABA) News Release

Indianapolis, IN. The American Basketball Association (ABA) today announced that it joined with Jaws Marketing, one of the country's leading promotional products and services companies, to provide ABA teams with a complete line of promotional products. According to Joe Newman, ABA CEO, "Fans have always been able to buy red, white and blue basketballs at ABA games and on the internet. But many fans also want to buy other things with team logos, like water bottles, rally towels, inflatable fingers, bang sticks, travel mugs, license plate frames, etc. Now, thanks to the great people at Jaws Marketing, these things will be available - and at extremely affordable prices in keeping with the ABA mission. We are excited to work with this creative marketing company."

Jaws Marketing was founded by seasoned business executives and has offices in New Jersey, Philadelphia and Pittsburgh. As promotional product professionals, the Jaws Marketing team will give the ABA superior customer service coupled with first rate promotional products at very affordable prices. "Jaws offers more than 300,000 products and is prepared to provide the best products for the ABA," stated Jaws VP Mark Gaither. "We are very excited about this tremendous opportunity to work with the ABA and to fill their promotional needs. We're working very hard (and fast) to get some of the merchandise for the teams prior to the season. And, we will have all of the merchandise available via the ABA and teams' internet stores. This is win-win for both organizations."

For more information, email mgaither2@msn.com or visit www.jawsmarketingllc.com or visit www.abalive.com.

Note: OurSports Central no longer actively covers the American Basketball Association (ABA) as a professional league due in part to its inability to publish and play a schedule and the transitory nature of many of its teams. For information on professional minor leagues, please see OSC's basketball section.

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