PRINCETON, N.J. - More than 100 representatives from ECHL teams, including
several presidents, owners and general managers, attended the 14th Annual
Sales, Marketing and Communications Meetings at The M Resort on June 22-23.
ECHL Commissioner Brian McKenna provided his annual "State of the ECHL"
while Chairman of the ECHL Board of Governors Steve Chapman was also a
featured speaker.
Erik
Johnson of cubeless™ spoke about using ECHL
U, the league's online community, for "Growing Our Business Together"
while Steve Rex & George Manias of Front Row Marketing presented "Industry
Driven Corporate Sales & Sponsorship" and Rob Cornilles of Game Face
outlined "Corporate Sales Training: The Answer for Business Today"
Bill Davidson, who is a consultant for the Gwinnett Gladiators and the
Stockton Thunder as well as numerous minor league baseball teams, made a
presentation on Database Management and Kevin Kavanagh of USA Hockey
outlined youth hockey involvement opportunities.
Rob Sine of Hands On Sports spoke about increasing group sales with
"Fundraising & Theme Nights" and Bill Guertin of the 800-pound Gorilla
addressed "Sales & Service".
Team representatives participated in discussion groups on a variety of
subjects including viral selling, successful game entertainment, hockey
tournaments, dog days, kid days, open houses, pack the house and increasing
walk-up sales.
For the fifth year in a row AMI Graphics, the "Exclusive
Signage Company of the ECHL," awarded a complete set of dasher board
graphics and under-ice graphics, won by the Stockton Thunder.
The annual vendor's showcase provided multiple opportunities for teams to
view products from Alexander Global, BVE Sports Promotions, Destroyer
Promotions, In Glass Co/Sher-wood Hockey, MV Sports, Old Time Sports, Pro
Specialties Group, SFC USA, SP Apparel and Viatran while Reebok-CCM sponsored
the welcome reception and SP Apparel sponsored the breakfast.
The Stockton Thunder received the Award of Distinction while the Cincinnati
Cyclones were recognized as the Ticket Department of the Year and the
Alaska Aces received an Award of Excellence for Marketing and were also
recognized for having the Web Site of the Year. Mike Benton of the Stockton
Thunder received an Award of Excellence for Media Relations, Josh Heller of
South Carolina was named Broadcaster of the Year and Tara Sipma of the
Gwinnett Gladiators was named the Ticket Executive of the Year.
Premier 'AA' Hockey League Fast Facts
- The ECHL celebrated its 20th Anniversary in 2007-08 and is the
third-longest tenured professional hockey league behind only the National
Hockey League and the American Hockey League.
- ECHL began in 1988-89 with five teams in four states and has grown to be
a coast-to-coast league with 20 teams in 15 states and British Columbia in
2009-10.
- The league officially changed its name from East Coast Hockey League to
ECHL on May 19, 2003.
- ECHL had affiliations with 24 of the 30 teams in the National Hockey
League in 2008-09 marking the 12th consecutive year for affiliations with
at least 20 teams in the NHL.
- 407 former ECHL
players have played in NHL.
- 151 former ECHL players have played their first NHL game in the last four
seasons.
- Record 52 former ECHL players made their NHL debut in 2008-09 and eight
players played in both the ECHL and the NHL: goaltenders Matt
Climie (Idaho and Dallas), Riku
Helenius (Elmira, Mississippi and Tampa Bay), Michal
Neuvirth (South Carolina and Washington) and Marek
Schwarz (Alaska and St. Louis), defensemen Wes
O'Neill (Johnstown and Colorado), Raymond
Macias (Johnstown and Colorado) and Kevin
Quick (Augusta, Elmira and Tampa Bay) and right wing Joel
Rechlicz (Utah and New York Islanders).
- There were 72 former ECHL players on NHL opening-day rosters.
- ECHL has been represented on last nine Stanley Cup champions including
2009 with Pittsburgh Penguins head coach Dan
Bylsma, player Ruslan Fedotenko, equipment managers Dana
Heinze and Dave Zeigler, athletic trainers Chris
Stewart and Scott Adams and scout Derek
Clancey.
- Former ECHL coaches working as head coaches in the NHL are Bruce Boudreau
of the Washington Capitals and Scott Gordon of the New York Islanders while
former ECHL player Dan Bylsma is the head coach of the Pittsburgh Penguins.
Boudreau, who coached Mississippi for three seasons winning the Kelly Cup
championship in 1999, was named NHL Coach of the Year in 2007-08 becoming
the first former ECHL coach to receive the award. Peter Laviolette, who
began his coaching career with the Wheeling Nailers, led Carolina
Hurricanes to the Stanley Cup in 2006.
- There are 15 assistant coaches in the NHL who were players or coaches in
the ECHL.
- Eighteen former ECHL officials worked in the NHL in 2008-09 with referees
David Banfield, Chris Ciamaga, Ghislain Hebert, Marc Joannette, Mike Leggo,
Wes McCauley, Dean Morton, Dan O'Rourke, Brian Pochmara, Kevin Pollock,
Kyle Rehman, Chris Rooney, Justin St. Pierre and Ian Walsh and linesmen
Steve Barton, Brian Mach, Tim Nowak and Jay Sharrers. Barton, Joannette,
Leggo, McCauley, Nowak, Pollock, Rooney and Sharrers all worked the 2008
Stanley Cup Playoffs.
- ECHL has affiliations with 23 of the 29 teams in the American Hockey
League and for the past 20 years there has been an ECHL player on the Calder
Cup Champion.
- In the last six seasons the ECHL has had more call-ups to the AHL than
all other professional leagues combined with over 2,500 call-ups involving
more than 1,300 players since 2002-03.
- Further information on the ECHL is available from its website at ECHL.com.
• Discuss this story on the ECHL message board...
• Digg this story
• Add to Del.icio.us
The opinions expressed in this release are those of the organization issuing it, and do not necessarily reflect the thoughts or opinions of OurSports Central or its staff.


