It shows people have some interest in the NBA even in the off-season
http://awfulannouncing.com/2015/nba-tv- ... erage.html
Are basketball fans really interested in the NBAs Summer League, in which there are a few rookies and young veterans that will make it to the opening day roster?? If NBA TVs record-setting ratings are any indication, the answer to that question is pretty clear. NBA TV averaged 110,000 viewers for their Summer League coverage, a number which represents an impressive 9% growth compared to last year.
NBA TV has a ton of positives to point to from this years Summer League coverage, but perhaps the most impressive is the fact they drew their largest audience for a Summer League game telecast (277,000 total viewers) and had their most-watched Championship game ever (144,000 total viewers).
Another noteworthy tidbit is that day viewership of Summer League grew by 7%.
Nba tv grabs record ratings for summer league coverage
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