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Principal Financial Group Family Fun Fest Comes to Dodd Stadium

May 12, 2009 - Eastern League (EL1)
Connecticut Defenders News Release


(Norwich, CT) - Fans should plan to come early to stop by the Principal Financial Group Family Fun Fest at Dodd Stadium on May 15, 2009 when the Connecticut Defenders take on the New Hampshire Fisher Cats. The Principal Financial Group Family Fun Fest is an unparalleled, and completely free, celebration of baseball visiting nearly 50 minor league baseball ballparks all across the country during its sixth season. Created and produced by Entertainment & Sports International (ESI), the 4000 square foot Principal Financial Group Family Fun Fest will be set-up just outside the main gates and will be open for fans at 3:35pm. For the sixth consecutive year, the Principal Financial Group will serve as exclusive title sponsor of this unique entertainment experience.

Baseball legend and Hall of Famer Nolan Ryan returns as national spokesperson. "The minor leagues offer fans a great baseball experience," said Ryan. "From exceptional value to a safe, family environment, fans get to see competitive professional baseball with non-stop entertainment. The Principal Financial Group Family Fun Fest extends that excitement before the game with an event truly unique to minor league ballparks."

Started in 2004, the tour has already been visited by more than 1.5 million fans at over 250 appearances. Open three hours before the game and set up right outside the main stadium gates, the event is free to all fans and features more than 20 baseball themed attractions, including:

A minor league baseball museum.

A state of the art Great Clips Best Buy Mobile Video Game Arcade with the latest baseball and family games.

Free souvenir personalized baseball cards sponsored by Days Inn.

Free Sports Illustrated Kids personalized magazine covers.

A midway with batting and pitching cages, giant slides, bounce houses, bungee runs.

A special "Rookie Zone" for younger fans.

"There has never been more pressure on families to stretch their entertainment dollar," said ESI co-founder Joe Owens. "With historically low ticket and concession prices, a family of four can go to a minor league baseball game with great food and merchandise for under 50 bucks. Add to that the completely free Family Fun Fest and you have unmatched and unprecedented entertainment value. We believe minor league baseball will continue to deliver record-breaking attendance figures in 2009."

The game is scheduled to begin at 6:35 and game tickets are available by visiting ctdefenders.com.

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