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Norfolk Admirals

Admirals Set 2008-09 Promotional Schedule

October 9, 2008 - American Hockey League (AHL)
Norfolk Admirals News Release


Milwaukee, WI - Milwaukee Admirals President Jon Greenberg announced today additions to the team's 2008-09 promotional schedule that features 26 games with promotional giveaways, five games with live entertainment, eight dates where fans can take a lap or two around the Bradley Center ice after the game, and FM106/Miller Lite Country Music Night featuring national recording artist Phil Vassar after the team's game versus the San Antonio Rampage on Friday, January 23rd.

The post-game concert with Vassar & Friends on January 23rd is just one of three concerts planned by the Admirals for the 2008-09 campaign. The Ads will host a classic rock night, sponsored by Miller Lite and Lee Jeans, on Saturday, March 28th after the game. The performer for the classic rock show, as well as the date and performer for the third show are yet to be determined.

The Admirals, along with Wispolitics.com, will be conducting a Presidential Straw Poll at the team's game on Friday, October 31st versus the Grand Rapids Griffins. All people in attendance will receive a mask with Barack Obama on one side and John McCain on the other and during the game a scientific poll of presidential preference will be taken.

Topping the list of other giveaways this season are three bobbleheads and the team's first ever bobble-fist. The first bobblehead of the season will be an action figurine of Cal O'Reilly on February 6th for the first 5,000 fans, courtesy of Aurora Sports Medicine Institute. On Friday, February 27th the first 5,000 fans will take home a bobble-fist of repudiated Admirals tough-guy Kelsey Wilson, sponsored by US Bank. The third bobblehead of the season, brought to you by Lee Jeans, will be of Admirals alum and current Nashville Predator star Shea Weber on Friday, March 20th and the final one will be of Admirals legend Fred Berry for the first 5,000 fans on Sunday, April 5th, courtesy of Potawatomi Bingo Casino.

Other new promotional giveaways this season will be ABC Gifts Mousepads on October 24th, Brewers/Admirals Winter Gloves on January 30th, Stuffed Roscoe Dolls on February 8th, Pedigree Pet Bowls on February 15th, and US Bank Retro Admirals t-shirts on February 13th.

The team also has brought back many of the popular promotional giveaways from previous seasons, such as Old Orchard Juice Magnetic Schedules at the team's home opener October 18th, Palermo's Pizza Cutters on November 7th, Old Wisconsin Cheerstix on November 16th, We Energies Calendars on December 12th, Basic Metal Sieve Fingers on December 21st, Potawatomi Cowbells on December 26th, Gruber Law Office Admirals t-shirts on December 29th, Brewers/Admirals Winter Hats on January 3rd, Children's Hospital Puzzles on January 18th, Patrick Cudahy Pennants on January 23rd, UWM Cinch Sacks on February 21st, Express Promotions Baseball Caps on March 6th, Pepsi Trading Cards on March 22nd, Jockey t-shirts on April 3rd, and US Cellular Team Pictures at fan appreciation night on April 10th.

The three national recording artist concerts head up the entertainment portion of the Admirals promotional schedule. In addition, Milwaukee favorite Pat McCurdy will entertain fans before and after the game on December 26th, and Action Power Sports will once again sponsor Tribute to Wrestling Day on February 8th where legendary wrestling stars from the AWA and WWF will descend on the Bradley Center for autographs, pictures, and sleeper holds.

As the team does each year, the Admirals will have a number of promotions with a charitable angle to them. At the commencement of the season the Admirals will host the "Hunt for Pink October" for the second consecutive year to help raise cancer awareness. During the month of October the Admirals will wear helmets with pink ribbons on them that will be auctioned off with the proceeds benefitting Gilda's Club of Southeastern Wisconsin. In addition, the team will have giant pink ribbons emblazoned on the ice and they will also sell special pink Admirals sweatshirts for $25 with the proceeds also going to Gilda's Club.

The Ads will play their 4th annual charitable game on Sunday, March 1st where all 400-level seats are just $3 and a portion of the proceeds from those seats, as well as from each full-priced 200-level seat, will be donated to the MACC Fund. Potawatomi Bingo Casino will also sponsor Chuck-a-Puck, where fans can purchase foam pucks at select games for $1 and then throw them onto the ice for a chance to win great prizes. The proceeds from Chuck-a-Puck go to the Power Play Foundation. On Friday, December 12th, US Cellular is sponsoring the Teddy Bear Toss where fans bring a new or gently used teddy bear to throw on the ice when the Ads score their first goal. All the teddy bears will then be swept up and donated to a local charity.

The Admirals also have a number of continuity programs that run throughout the season. Highlighting this list is the brand new Chipotle Fiesta Deck where fans receive a Stern & Bow ticket, a certificate for a Chipotle Burrito (at participating Chipotle restaurants), and a kazoo for only $16.

Foley and Lardner and Time Warner Cable will present Family Days at seven games where fans can purchase four $16 tickets, four hot dogs and four small Pepsi products for only $40. Foley and Lardner also sponsor the Sunday Skate when fans can take a few laps on the Bradley Center ice after each Sunday home game.

Also back this season are Sport Clips Remember Whensdays and Hockey Haven Throwback Thursdays which feature stars of yester-year at each Whensdays and Thursday night game to sign autographs and participate in promotions.

The Aurora Sports Medicine Institute Autograph Corner also returns for another year. At 20 different games during the season two Admirals players will sign autographs after the game in the Autograph Corner, which is located outside section 225.

The Admirals will continue to add other promotions, giveaways, and entertainment as the season continues. Check out www.milwaukeeadmirals.com for the latest information. As always, all promotions and entertainment are subject to change without notice.

Milwaukee will open the regular season with three road games, including the regular season opener Saturday, October 11th in San Antonio, before commencing the home portion of their schedule on Saturday, October 18th at 7:30 pm against the Rockford IceHogs at the Bradley Center. Fans can purchase tickets by calling (414) 276-4545 or online at www.milwaukeeadmirals.com.

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